Ocean City Kicks Up Classic Beach Town Fun

Ocean City, renowned for its lively Boardwalk and iconic attractions like Jolly Roger, elevates classic beach town fun with a mix of historical charm, thrilling water activities, and delectable dining options. The city's rebranding campaign, recognized by esteemed travel publications, focuses on family-friendly experiences and a welcoming atmosphere. A vibrant theme, 'Somewhere to Smile About,' aims to evoke joy and promote Ocean City as a fun-filled destination. Positioned as the ultimate family getaway, the city offers diverse activities catering to all ages and interests. From Ripley's Believe It or Not Museum to unique culinary delights, Ocean City promises an unforgettable vacation experience.

Key Takeaways

• Ocean City offers classic beach town activities like mini-golf, go-karts, and bowling.
• Families can enjoy unique exhibits at Ripley's Believe It or Not Museum.
• Engage in thrilling water activities such as fishing charters and jet skiing.
• Adventure awaits at Trimper Rides, Jolly Roger Amusements, and Frontier Town Adventure Park.
• Downtown Ocean City combines history and entertainment for a memorable vacation experience.

Ocean City's Rebranding Campaign

Ocean City's rebranding campaign, introduced last year, aims to promote the Maryland destination as the ultimate vacation spot. Emphasizing family fun, the campaign seeks to position Ocean City as a top choice for travelers seeking memorable experiences with their loved ones.

Through a refreshed brand platform and the theme 'Ocean City, Maryland – Somewhere to Smile About,' the focus is on creating a welcoming atmosphere for families to enjoy quality time together. Director of Tourism, Tom Perlozzo, has expressed enthusiasm over the success of the rebranding campaign, which has garnered positive feedback and increased visitation to the area.

Utilizing a mix of media relations, social media engagement, paid advertising, and influencer collaborations, the campaign aims to attract more visitors by showcasing Ocean City's diverse attractions and entertainment options suitable for all ages. By highlighting the destination's family-friendly activities, the rebranding efforts aim to establish Ocean City as a go-to vacation spot for those seeking wholesome and enjoyable experiences with their loved ones.

Top Travel Publications Recognition

Condé Nast Traveler, Thrillist, Travel + Leisure, and USA Today's 10best have all recognized Ocean City's appeal as a top beach destination. These prestigious travel awards and editorial features highlight Ocean City's popularity among travelers seeking classic beach town fun.

Public voting for the USA Today's 10best list further showcases Ocean City's status as a must-see place for a summer vacation.

Prestigious Travel Awards

Recognized by esteemed travel publications, Ocean City stands out as a premier destination for beach town enthusiasts. The town's sandy shores have garnered prestigious awards from various top travel sources, solidifying its reputation as a must-visit coastal gem. Condé Nast Traveler named Ocean City one of the best beach towns on the East Coast, while Thrillist recognizes it as a top U.S. beach town, adding to its accolades. Travel + Leisure includes Ocean City in its list of the 25 Best Beaches in the USA, further highlighting its appeal to beach lovers. Additionally, USA Today's 10best expert panel has nominated Ocean City as one of the 20 must-see places for a summer vacation, showcasing its widespread acclaim. Visitors even have the opportunity to participate in selecting top summer destinations through public voting for USA Today's 10best list until May 13. These prestigious awards and nominations solidify Ocean City's standing among the best beaches and beach towns in the country.

Editorial Features Highlight

Highlighted in top travel publications, Ocean City's acclaim as a premier beach town is underscored by prestigious editorial features. These recognitions not only solidify Ocean City's reputation but also highlight the diverse range of activities that make it fun for everyone.

• Condé Nast Traveler names Ocean City one of the best beach towns on the East Coast, showcasing its allure to a global audience.
• Thrillist's recognition as a top U.S. beach town adds a modern twist to Ocean City's traditional charm, appealing to a wide range of visitors.
• Inclusion in Travel + Leisure's list of 25 Best Beaches in the USA positions Ocean City as a must-visit destination for beach enthusiasts seeking fun and relaxation.
• USA Today's 10best expert panel nominates Ocean City as a must-see place for a summer vacation, inviting travelers to experience the town's vibrant atmosphere firsthand.

'Somewhere to Smile About' Theme

The rebranding campaign for Ocean City, Maryland introduces the theme 'Somewhere to Smile About,' aiming to evoke joy and excitement among potential visitors. This vibrant campaign focuses on portraying Ocean City as a destination overflowing with fun experiences waiting to be discovered.

From sunny beach days to thrilling boardwalk adventures, the essence of Ocean City as a place where laughter is abundant is beautifully encapsulated in this theme.

The marketing strategy behind 'Somewhere to Smile About' seeks to capture the hearts of travelers through a multi-faceted approach. By leveraging media relations, social media platforms, paid media, and influencer collaborations, the campaign endeavors to spread the infectious positivity of Ocean City far and wide.

The success of this rebranding effort is evident in the growing awareness and interest surrounding Ocean City as a premier vacation spot. Tom Perlozzo, Director of Tourism and Business Development, expresses enthusiasm over the campaign's achievements in showcasing Ocean City as a destination that promises endless smiles and unforgettable memories.

Ultimate Vacation Destination Positioning

When considering Ocean City as the ultimate vacation destination, you'll find it offers the perfect family getaway with a wide range of activities to enjoy. From relaxing on the beach to exploring the boardwalk, there are endless summer activities to keep everyone entertained.

The town's appeal lies in its ability to cater to all ages and interests, making it a top choice for a memorable vacation experience.

Perfect Family Getaway

Positioned as the ultimate family-friendly destination, Ocean City, Maryland offers a perfect getaway for those seeking classic beach town fun. With its refreshed brand platform, 'Ocean City, Maryland – Somewhere to Smile About,' the town has solidified its reputation as one of the best beach towns on the East Coast, recognized by various top travel publications.

When planning your family vacation, consider these key aspects that make Ocean City the ideal choice:

• Diverse Range of Family-Friendly Activities: Ocean City boasts attractions like Trimper Rides, Jolly Roger Amusements, and Sportland Arcade, ensuring endless entertainment for visitors of all ages.
• Family-Friendly Accommodations: From hotels like Hilton and Holiday Inn & Suites, Ocean City provides comfortable and convenient stays for families.
• Exciting Summer Events: Experience thrilling events like PBR Bull Riding and Ocean City Grand Prix, adding an extra element of excitement to your family vacation.
• Memorable Vacation Experience: With its focus on classic beach town fun, Ocean City guarantees a memorable and enjoyable getaway for families.

Endless Summer Activities

Consider Ocean City, Maryland for a non-stop summer adventure filled with thrilling activities and endless fun under the sun. When it comes to endless summer activities, Ocean City has something for everyone, including exciting mini-golf courses that offer hours of entertainment for families and friends. These mini-golf courses are scattered throughout the town, providing a mix of challenging holes and whimsical themes that add to the overall vacation experience.

Here is a glimpse of some of the top mini-golf courses you can enjoy in Ocean City:

Whether you're exploring through an African safari landscape, embarking on a pirate adventure, or soaking in the tropical vibes, these mini-golf courses are sure to add a touch of excitement to your Ocean City vacation.

Diverse Array of Offerings

With a diverse array of attractions, Ocean City offers visitors a wide range of entertainment options to enjoy during their stay. Whether you're seeking thrills, family-friendly activities, or a mix of history and entertainment, Ocean City has something for everyone:

• Ripley's Believe It or Not Museum: Explore the bizarre and fascinating exhibits in this unique museum.
• Mini-golf, Go-karts, and Bowling: Enjoy classic beach town activities for some laid-back fun with friends and family.
• Fishing Charters, Jet Skiing, and Sea Rocket Adventures: Participate in exciting water activities for an adrenaline rush and memorable experiences.
• Trimper Rides, Jolly Roger Amusements, and Frontier Town Adventure Park: Families can unwind and have a blast at these amusement parks offering a variety of rides and attractions.

Downtown Ocean City adds to the charm with a mix of historical sites and entertainment options, making your vacation in this classic beach town truly unforgettable.

Charm and Excitement of Ocean City

Ocean City's historic downtown district captivates visitors with its blend of charm and excitement. The area boasts iconic attractions like Trimper Rides and Jolly Roger Amusement Park, offering a mix of entertainment and historical significance.

As you wander through the downtown streets, you'll encounter the vibrant Boardwalk, filled with arcade games and bustling commercial fishing marinas. For a culinary delight, stop by Papi's Tacos for authentic Mexican street food or enjoy a unique dining experience at Spain Wine Bar.

One standout highlight in the heart of Downtown Ocean City is Ripley's Believe It or Not! museum. This intriguing establishment invites you to explore unbelievable facts and interactive exhibits, adding an element of wonder to your visit.

Additionally, families and visitors can indulge in a fun-filled experience at Sportland Arcade, where a variety of arcade games and entertainment options await in the Historic Downtown District.

Ocean City truly combines charm and excitement, making it a must-visit destination for all.

Frequently Asked Questions

Is It Illegal to Sleep in Your Car in Ocean City, Md?

Yes, it's illegal to sleep in your car in Ocean City, MD. This ordinance is in place to uphold public safety and maintain the city's positive reputation.

The law aims to prevent issues like loitering, littering, and potential criminal activities associated with parked vehicles. If caught, violators may face fines or have their vehicle towed.

Visitors are advised to opt for accommodations like hotels, motels, or campgrounds instead of sleeping in their vehicles.

Can You Drink Alcohol on Ocean City MD Beach?

While you're soaking up the sun in Ocean City, Maryland, remember that alcohol consumption isn't allowed on the beach. This rule is rigorously enforced to guarantee safety and cleanliness.

You can enjoy your favorite drinks at designated areas like restaurants, bars, and hotels. Public intoxication and open containers are prohibited on the beach to uphold a family-friendly atmosphere and a wholesome beach experience for all visitors.

Are You Allowed on Ocean City Beach at Night?

You're permitted to access Ocean City Beach at night, though it's important to be mindful of safety guidelines. It's vital to adhere to local ordinances and respect noise levels to guarantee a pleasant experience for all beachgoers.

While beach patrols may monitor the area at night, taking in the serene atmosphere can be a unique experience. Remember to be aware of your surroundings and follow regulations for a safe and enjoyable nighttime beach visit.

Which Part of Ocean City, Maryland Is Best?

When considering the best part of Ocean City, Maryland, one must evaluate their preferences.

The Historic Downtown District, from Inlet to 33rd Street, offers a vibrant atmosphere with access to the iconic Boardwalk, amusements, and attractions like Trimper Rides and Jolly Roger Amusement Park.

For those seeking authentic cuisine and unique experiences, downtown features spots like Papis Tacos, Spain Wine Bar, and Surfin Betty's Burger Bar.

Each area caters to different interests, ensuring a diverse and enjoyable visit.

Conclusion

To sum up, Ocean City offers a diverse array of offerings that cater to all types of travelers. From the charm of its classic beach town atmosphere to the excitement of its various attractions, this destination truly has something for everyone.

With its recent rebranding campaign and recognition from top travel publications, Ocean City has solidified its position as the ultimate vacation destination.

So pack your bags and head to Ocean City for a vacation you won't soon forget.